Blum

Price: $170

Blum is a versatile and professional Shopify theme designed to showcase media-driven products effectively on any devices.

Blum 3.2.0 version is released. Explore what's new!

⏩ View Blum intro video

Blum scored 95 for both desktop and mobile accessibility test conducted on Google PageSpeed Insight.

About Blum Features Testimonials Industries

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Why is Blum the best theme for fashion stores?

Blum’s customizable layouts attract customers' eyes, helping you tell your brand story visually.

Conversion-oriented features

Blum is designed to enhance user engagement and maximize sales with 29 customizable and distinctive layouts.

Visual-driven design

Blum emphasizes high-quality visuals to showcase media-driven products effectively, making it ideal for apparel, beauty, or fashion stores.

Fast loading speed

Blum ensures a smooth and seamless user experience by optimizing loading time, which is crucial for retaining visitors and improving search engine ranking.

What's in Blum theme's latest version?

We released version 3.2.0 with big updates and improvements, making Blum more beneficial to fashion brands.

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Mega menu

Efficiently showcase your best catalogs in powerful multi-level mega menu. Promote your Best-sellings, New arrivals right on the header.

Product siblings

Create a richer product page by linking related items through swatches and displaying only the relevant variant details.

Infinite scrolling on collection page

Enhances the shopping experience by allowing users to browse products seamlessly without clicking through pages.

Product thumbnail presentation

Blum offers multiple options to showcase product media list, making browsing experience more exciting.

How does Blum improve sales and conversion rates?

Blum boosts sales and order value with creative features that drive purchases and urgency.

Complementary products

Maximize sale opportunities by intelligently recommending complementary products.

Flash sale now on!

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00 Hours

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Countdown timer

Grab users' attention and encourage them to take action quickly to secure your deals.

Upsell in cart

Increase AOV with free shipping threshold notice and reduce abandoned cart with auto discount code.

Recommended products

Give shoppers a smooth exploration experience by displaying precise product recommendations on product pages.

Quick buy

Reduce friction in the buying journey and encourage efficient and quick purchases.

Multiple sales badges

Capture attention and motivate customers to make a purchase sooner with limited availability or time-sensitive offers.

Which engagement features set Blum apart?

Interactive features help captivate customers with dynamic shopping experiences.

Product hotspot

Boost customer engagement and make product exploration more fun and exciting, turning every interaction into a memorable experience.

Prominent badge

Deliver your message uniquely and keep customers fully engaged.

Social media share

Build brand awareness by presenting your social media channels.

Clickable banner

Ensure a smooth user experience, give shoppers a convenient way to explore products.

Running text

Infuse your content with energy and motion. Grab attention, convey information, and add a touch of dynamism.

Color swatches

Create an engaging, fun, and accurate way for your customers to view and interact with different variants of your products.

Size guide

Give shoppers trust and confidence by providing clear instructions on your items.

Product filters

Increase sales potential by allowing your customers to find exactly what they are looking for quickly and easily.

What makes Blum’s design and aesthetics unique?

Designed by Shopify-certified theme experts. Blum enhances your store's visual appeal with stunning design elements.

Wallpaper video

Use background video to smoothly tell your stories and create a deep connection with your customers.

Special layouts

Display your collections or image content in a unique, engaging, and attractive look.

Section with icon

Enhance your site with sections that include custom icons, adding an engaging touch and guiding your customers effortlessly.

Timeline

Create a storytelling section with the progress bar and leave your brand in customers' mind.

How flexible is customization with Blum?

Customizable layouts tailor your store's visuals to match your brand and enhance user experience.

Varied text size options

Choose from a variety of text size options to perfectly tailor your content's appearance, enhancing readability across your site.

Adjustable banner heights

6 different banner height options for any screens, providing the flexibility to optimize visual impact and user experience.

Flexible item rows

Customize the number of items displayed per row to create the perfect layout for your product collections.

Flexible section width

Create a visually appealing and user-friendly website while ensuring your brand visuals.

More features of Blum

Discover more advanced features that set Blum apart.

Low inventory notice

Encouraging your customers to act fast before stock runs out!

Slideshow

Convey your messages, showcase products, or highlight key features in a captivating way.

Testimonials

Build trust and drive sales with real customer reviews and experiences.

Popup

Capture attention to promote your campaigns with popup announcements.

In-store pickup

Offer a convenient, cost-saving option by allowing in-store pickups.

Contact form

Streamline customer inquiries and support with an easy-to-use form.

How merchants love the Blum theme

Trusted by 2000+ Shopify merchants worldwide.

Found Family

I'm using the BLUM theme and I love it. I like it so much that I'm thinking about using it for another project. Yes, the theme is wonderful, but the technical support is the big surprise.